Floating flamingos, bus, elephant, pizza, tropical buddha… an inflated salad of total dopeness.
Each summer since 2015, I’ve been throwing various things in water on the posters and social media materials for the Island LIVE — series of monthly events taking place on the famous pontoon bar located on the glorious Sydney Harbour.
Honestly... I never know what comes up next — one season it's toys, then animals with colourful patterns followed by the funky fruits...
Simply keeping an initial layout and bright colour palette from the very beginning, was the only strategic decision that connects it all together, while staying recognisable and exciting. We're just making it up as we go.